Be careful with the services they are trying to sell you on the phone. Facebook, Google and many others. Odds are you advertising dollars will be wasted by mismanagement.
I've been doing this since 1994, yet every week since then I learn something new. The digital marketing landscape is forever evolving, and it's primarily being led by Google & Facebook at the moment. We have clients all over the United States in many industries including car dealers, major insurance companies, Doctors, Lawyers and many others.